Developing Bancassurance Distribution Channels in Vietnamese Life Insurance Companies

The article provides an overview of Bancassurance, Bancassurance business activities in Asia and Vietnam. Through the method data collection, analysis, synthesis, research team has evaluated status distribution channel at Vietnamese life insurance enterprises. identified development potential challenges developing businesses. Concretizing legal basis activities, requiring bank staff to learn carefully be cautious providing information about products, creating specialized investing technology platforms is solution proposed by solve Bancassurance.